The key fundamental driver now is Amazon’s expansion into same-day grocery delivery. That’s a strong negative for Instacart and should keep pressure on the stock.
The business model is also less sophisticated compared to peers. In Germany, for example, Knusper runs its own warehouses with automated, AI-driven logistics and in-house software. Instacart by contrast still relies on sending gig workers into partner stores to shop and deliver. That setup looks weaker when Amazon is scaling with its own logistics backbone.
With that backdrop, I expect a drift down into the $39–40 zone, where a rebound attempt might show up. Until then, the smoother path is lower.
Institutional stance: funds are mainly in hold/sell mode, not buyers. Motivations can differ across players, but broadly the expectation is that institutions either hold or sell here. So when the price moves up in the short term, it can often be explained by shorts covering or other technical flows, not by new buying. Nobody expects them to accumulate more shares right now. That makes any short-term pop more likely a short opportunity than a bullish sign.
Near-term fundamentals are quiet. The only item ahead is a Goldman Sachs fireside chat on Sep 10, which historically hasn’t moved the stock much unless management says something unexpected.
Trade idea: buy puts expiring Sep 19 or Sep 26. Strike around current stock price or slightly higher. Willing to pay about $1 premium. Targeting downside into 39–40, then reassessing for rebound.
The business model is also less sophisticated compared to peers. In Germany, for example, Knusper runs its own warehouses with automated, AI-driven logistics and in-house software. Instacart by contrast still relies on sending gig workers into partner stores to shop and deliver. That setup looks weaker when Amazon is scaling with its own logistics backbone.
With that backdrop, I expect a drift down into the $39–40 zone, where a rebound attempt might show up. Until then, the smoother path is lower.
Institutional stance: funds are mainly in hold/sell mode, not buyers. Motivations can differ across players, but broadly the expectation is that institutions either hold or sell here. So when the price moves up in the short term, it can often be explained by shorts covering or other technical flows, not by new buying. Nobody expects them to accumulate more shares right now. That makes any short-term pop more likely a short opportunity than a bullish sign.
Near-term fundamentals are quiet. The only item ahead is a Goldman Sachs fireside chat on Sep 10, which historically hasn’t moved the stock much unless management says something unexpected.
Trade idea: buy puts expiring Sep 19 or Sep 26. Strike around current stock price or slightly higher. Willing to pay about $1 premium. Targeting downside into 39–40, then reassessing for rebound.
Trade attivo
I got filled on CART Sep26'25 45.5 Put Limit 1.20, DayTrade is active
Nota
On September 5, 2025, Wells Fargo analyst Ken Gawrelski maintained an “Equal-Weight” (Hold) rating on Maplebear (CART) and raised the price target from $55 to $57/share 👀I have not read the full report, but it suprised me a bit. I go with the update from Wedbush on August 21, 2025. They downgraded Instacart from Neutral to Underperform and cut its price target from $55 to $42. The firm cited intensified competition from Amazon.
Nota
CART’s recent Goldman Sachs fireside chat was pure self-promotion, with the CEO talking up how great the tech is while avoiding a single mention of the downsides. All they really do is promote themselves and try to scale fast, because that’s the only way to prolong survival. In reality, their model is still just gig workers shopping in partner stores. The model that truly works—and will define the future—is warehouse-based, automated, AI-driven fulfillment with full control over logistics. Amazon has already proven this path can dominate, which makes CART’s setup look weak and temporary.I have bought CART Sep26'25 47 Put 1.40 USD yesterday at the price peak. In other words increased my short position.
Nota
No need to tell you that this is not going by my expectations. 🙈2 weeks to expiry date.
Nota
I just closed all of my CART Sep26'25 45.5 Put Options on break-even. I am still keeping CART Sep26'25 47 Put
Trade chiuso: obiettivo raggiunto
I got filled on tight PT with remaining options.CART Sep26'25 47 Put on limit for
Sumarry: ROI was 22%
Nota
*CART Sep26'25 47 Put on limit for 2.40 USDDeclinazione di responsabilità
Le informazioni ed i contenuti pubblicati non costituiscono in alcun modo una sollecitazione ad investire o ad operare nei mercati finanziari. Non sono inoltre fornite o supportate da TradingView. Maggiori dettagli nelle Condizioni d'uso.
Declinazione di responsabilità
Le informazioni ed i contenuti pubblicati non costituiscono in alcun modo una sollecitazione ad investire o ad operare nei mercati finanziari. Non sono inoltre fornite o supportate da TradingView. Maggiori dettagli nelle Condizioni d'uso.
